BIRD ROCK

Inspired by La Jolla's iconic California Mission architectural style, the new Longs Pharmacy open in Bird Rock (at the intersection of La Jolla Blvd and Midway) speaks of the neighborhood's time-honored values and small, Southern California beach town appeal. Intentionally crafted of timeless materials, the rhythm of the façade's deep-set arches, splayed window openings, traditional cornice line, and sloped barrel-tiled roof at the entry provide an incredibly rich, inviting, warm, pedestrian-oriented palette. Bird Rock's Longs Pharmacy sheds any notion of the ephemeral, and promises to be a welcome member of the seaside community for years to come. Construction completed in 2008 and sold to Long's.